Strum | 2014
The Strum tablet support for use in public, retail spaces.
“Strum is an on-location, tablet-based customer insight channel”. The core of Strum’s business was to collect and analyze data for retailers to improve the customers experience. Tablets are located at key locations within retail environments and prompt customers to comment on their experience in the shop.
A broad adjustment range was required to accommodate many different locations, including wall mounting as well as the potential change in size and profile of new tablets as they need to be replaced. It also incorporated a tether such that the tablet can be easily removed and used.
The mount was to be extremely robust while clearly presenting the corporate values of Strum and having a visual character as refined as the tablet is it holding.